Conviction. Creativity. Courage — The Mazda Way Full Version. [00:02:02]

Description: With conviction, creativity and courage, you can accomplish anything. This is how Mazda has always done things, from pioneering the rotary engine, to becoming the first and only Asian carmaker to win the 24 Hours of LeMans, to setting a new course for the automobile with SKYACTIV® TECHNOLOGY. We're not the only ones to have challenged convention in this way. Inventors and pioneers like the Wright brothers, Thomas Edison, Laird Hamilton and Dick Fosbury used conviction, creativity and courage to change everything, just as innovators around the globe are doing right now. It's a powerful formula—so powerful it can transform the world.

Conviction. Creativity. Courage. This is the Mazda Way.